I'm a bit behind with my reading at the moment, but I've just started reading the March edition of SmartSigger.
The first thing that has caught my eye this month is an article about not following Racing Post selections and how you will lose money of you do!
Here are some key facts from the article that might make you think twice before backing a Racing Post tip…
The Racing Post’s has, on average, 46,871 people buying the paper everyday and averages 1.2 million unique users to their website every month. This equates to around 42,857 people per day.
Around 30% will be cross over according to the their advertising information. This means that nearly 76,000 unique people are reading the paper and, according to further figures, 31% of them bet everyday.
The average income per household is in excess of £50,000 per annum. On that basis
we will assume that those that bet everyday can afford at least a £10 bet per horse.
That is £235,600 being bet into a market, more often than not on the same horse.
The thing is about the Racing Post selections is that the bookies know what they are before you do.
They also know that these will be the horses that take the most money and so they can shorten their prices on these horses, to make sure that they are not giving value on the most popular horses.
But what this does mean is that if you go against the Racing Post you are almost certainly getting better value in your bets.
Here's some facts about Pricewise from SmartSigger…
From a sample of 330 bets taken from last year, his (Pricewise) strike rate was 12.4% and to advised prices was 11 points in profit.
However, to SP he showed a 50 point loss. That’s a hell of a difference and serves to illustrate how once in the media’s grasp we should be avoiding these horses like the plague.
Clever punters will let the crowd pile in on the Pricewise horse and then invest in an alternative or lay the Pricewise horse just before the off 🙂